As Spotify continues its march to becoming a $1 billion-revenue company, the music streaming service is launching a battery of new products to increase the amount of time that people spend on the site: There is an iPad app that could launch as soon as tomorrow; and there is the ability to play Spotify tracks on third-party websites, launched last week. Another development in Spotify?s stickiness has been the rise of third-party, web and mobile apps, which have been planting themselves on its platform and growing in use. One of the more popular has been Soundrop: a jukebox-style app that lets users create playlists or listen to ?rooms? of music created by others, adding their selections to the mix -- similar to Turntable.fm, except that it works in more countries (everywhere that Spotify does; currently 13 markets compared to Turntable?s U.S.-only limit). It's not only users who are finding Soundrop popular: Inge Andre Sandvik, the co-founder and CEO, says the company is weeks away now from closing its first round of funding from "leading VCs."
Tuesday, 17 April 2012
Turntable Rival Soundrop Says 35M Tracks Went Through Its Spotify App In March; Funding Coming In Weeks
As Spotify continues its march to becoming a $1 billion-revenue company, the music streaming service is launching a battery of new products to increase the amount of time that people spend on the site: There is an iPad app that could launch as soon as tomorrow; and there is the ability to play Spotify tracks on third-party websites, launched last week. Another development in Spotify?s stickiness has been the rise of third-party, web and mobile apps, which have been planting themselves on its platform and growing in use. One of the more popular has been Soundrop: a jukebox-style app that lets users create playlists or listen to ?rooms? of music created by others, adding their selections to the mix -- similar to Turntable.fm, except that it works in more countries (everywhere that Spotify does; currently 13 markets compared to Turntable?s U.S.-only limit). It's not only users who are finding Soundrop popular: Inge Andre Sandvik, the co-founder and CEO, says the company is weeks away now from closing its first round of funding from "leading VCs."
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